Drinks · Campaign
Absolut: a double and a Red Bull, beside the game.
Absolut took the frame around live sport on the venue screens with one offer: a double shot of Absolut and a complimentary Red Bull for R60.
Results to followRan on the venue network in 2022. Results to follow.
- Squeeze-back ads
- Venue Wi-Fi deals
- Client
- Absolut
- Sector
- Drinks
- When
- 2022
- Engagement
- Campaign
Ran on the Tiger's Milk and La Parada venue network: 16 Tiger's Milk and 9 La Parada restaurants at the same time. Results are not yet on file.
All 25 restaurants on the network: 16 Tiger's Milk and 9 La Parada
Tiger's Milk 16
Gauteng
- Bedfordview
- Bryanston
- Cedar Square
- Melrose Arch
Western Cape
- Blouberg
- Camps Bay
- Century City
- Claremont
- Durbanville
- Kloof Street
- Muizenberg
- Stellenbosch
and 4 more Tiger's Milk restaurants
La Parada 9
9 La Parada restaurants
Every campaign on the network ran in all of them at the same time.
Not for persons under the age of 18. Enjoy responsibly.
Chapter 1 of 3
How it ran
Absolut ran on the Tiger's Milk and La Parada venue network, in all 16 Tiger's Milk and 9 La Parada restaurants at the same time.
- Absolut held the top of the vodka category in the venue web app's menu tile
- Every banner clicked through to the chance to win
- Guests joined through the venue's free Wi-Fi or the QR code
- Tier 1
- The top banner on the main navigation page and peak time on the venue screens
- Tier 2
- A place in the Meal Deal, Drinks Specials or WIN tile, with an instant-win game in the venue
Which tier Absolut booked is not yet on file.
Chapter 2 of 3
What's on file
June 2022The squeeze back beside live rugby. 
Race dayThe same offer beside live Formula 1.
Chapter 3 of 3
The results
The results of this campaign are not on file yet. When they are found and checked, they will be shown here.